THE DENIM BRAND PLAYBOOK

News

Manufacturing, branding and launch guides from the factory floor in Tennessee. New this week? Check the FAQ or the denim glossary.

Merch vs. a Real Clothing Brand: Which Should Creators Launch?

Every creator gets told to \u201cdrop merch.\u201d Almost none get told the difference between merch and a brand \u2014 and it\u2019s the difference between $19 tees and a real label. MerchYour logo printed on a blank. Fast and cheap \u2014...

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One branded pair from our Tennessee factory, in about a week.